Thank you for completing the world class sales process self-assessment. Below are your results compared to an average of companies who have completed the assessment. Separately you will receive an email providing a description of your results and some improvements you may want to consider.

This assessment has been developed only recently, and we are constantly updating the average scores, the questions, and the potential countermeasures. If you have comments or questions, please enter them in the feedback form.

B2B sales and marketing is hard to improve. It can operate in counterintuitive ways. The World Class Sales Process Self-Assessment is your first step toward locating the real causes of your undesirable results. It provides a framework for assessing your company’s symptoms. Low scores indicate the most important problems. Disagreement on the team around specific questions signals a need for deeper investigation.

This message is assembled uniquely based on your answers to the questions. The next five sections (finding, winning, keeping, management, and environment) provide some questions and perspectives for companies with scores similar to yours. The last section offers recommendations on ways to use the knowledge of your cause system to gain – and sustain – competitive advantages.